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Interview: Envestnet | Yodlee VP Jason O'Shaughnessy on the Role of Account Aggregation

In this Q&A, we interview Vice President of International Markets at Envestnet | Yodlee, Jason O’Shaughnessy, who shares with us his thoughts on the current state of account aggregation, the challenges in developing the best financial services applications and why aggregation opens the door to a more user-centric banking experience, based on understanding what customers really want.

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Topics: account aggregation, aggregation, digital banking, PFM, Personal Financial Management (PFM)

Author: Vaida Pakulyte on Mar 9, 2017

Invisible PFM Will Transform Banking As You Know It

Personal Financial Management (PFM) has evolved greatly since its birth in the early eighties. Originally developed to bring money management into what was then a widespread technological shift to the nascent personal computer age, PFM has since become a sophisticated means of managing your money.

But in its current “visible” guise, PFM is not nearly as innovative as it can be, and it is the “invisible” idea of PFM that is set to overhaul banking as we know it.

In this article, we look at why the unseen PFM is inevitable and why it will be the driving force in transforming banking. Additionally, we look at how banks will evolve to intuitively anticipate their customers’ financial needs as well as scrutinize the major threat that all banks face if they fail to adapt.

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Topics: FinTech, PFM, Personal Financial Management (PFM), personalized banking, invisible PFM, personalized finance

Author: Victoria Yasinetskaya, Marketing Director on Feb 17, 2017

6 expert predictions for Personal Finance Management in 2017

Personal financial management (PFM) solutions are taking an increasingly central role in the design of next-generation digital banking experiences. Hundreds of banks around the globe are adopting PFM as part of their digital banking transformation strategy. What was once a “nice-to-have” tool, PFM has become the essence of digital banking, enabling FIs to deliver personalized customer experiences and capitalize on benefits that range from new revenue streams to better branding.

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Topics: PFM, Personal Financial Management (PFM)

Author: Victoria Yasinetskaya, Marketing Director on Dec 15, 2016

Help yourself! Which digital banking topping is for you?

Banks work hard to improve UX and innovate.

The majority of innovation initiatives focus on digital wallets, hiring UX consultancy services, adopting omni-channel technology, or improving mobile banking. On the other hand, perception vastly differs when you ask retail customers how they would rate banks in terms of innovation.

On this digital journey, banks want to streamline digital operations into mobile banking and save customers from having to visit branches. Likewise, customers don’t want to go to branches in person either, but rather, expect to manage their needs and requirements online themselves. 

 

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Topics: FinTech, PFM, Personal Financial Management (PFM)

Author: Leandro Gimeno, Business Development Manager on Nov 18, 2016

How to Transform PFM into a Virtual Personal Finance Coach

While there’s been a lot of coverage recently on Fintech disruption and innovation in the banking space, Personal Finance Management (PFM) isn’t gathering enough attention even though it represents a phenomenal opportunity for banks to proactively help customers manage their finances.

So what gives? wipro digital's Strategy Director Alla Bida explains and paints a compelling picture of what a game-changing, supercharged PFM looks like... 

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Topics: PFM, Personal Financial Management (PFM), financial coach, digital money management

Author: Nicole Harper, Content Manager on Aug 30, 2016

How Digital Money Management Keeps Banks Relevant

At the end of the day, the bloodiest battleground in banking is "real-time analytics for relevance in the financial relationship, and the partnerships that go into that relationship that allow that to happen." This observation by Chris Skinner, founder of The Financial Services Club, is absolutely on point.

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Topics: digital money management, PFM, Personal Financial Management (PFM), digital banking, customer experience, customer retention

Author: Xavier Marcillac, VP Sales APAC on Jun 24, 2016

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