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FinTech's biggest contradiction: the case for FemTech

My #FemTech wake-up call

A few weeks ago I was invited to speak at an event called Women Techmakers, an event held in Barcelona as part of a Google initiative to provide visibility, community, and resources for women in tech.

While preparing my speech and also after listening to other women that are driving this initiative, I have become much more aware of the necessity to bring more female talent to the tech world, and especially to encourage women to join the FinTech race.

The main reason is because of the giant contradiction I see in FinTech:

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Topics: Financial services for women, FinTech Race, FemTech, financial inclusion

Author: Victoria Yasinetskaya, Marketing Director on Mar 18, 2016

Data-driven business models are key to banks' survival

The call for retail banks to reinvent their business models has never been more urgent. On one hand, banks are challenged by shrinking revenues and struggle with achieving operational cost efficiencies. On the other, they must face the rising threat of FinTech startups that are attacking their core businesses, with the likes of Lending Club, Funding Circle, TransferWise and Venmo quickly becoming household names.

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Topics: FinTech, Card-Linked Offers, Digital Transformation, Big Data, digital money management, FinTech Race

Author: Artak Vardanyan, Product Marketing Manager on Oct 28, 2015

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