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FinTech Pulse

SME Finance Forum Interview Series: Maya Margie Younes on Women's Financial Inclusion

Maya Margie Younes is the Head of Marketing at BLC Bank with 20 years’ experience in the banking sector. Before moving her focus to BLC, she had spent several years at American Express Bank, involved in various roles such as business development, strategy and risk management. She played a pivotal role in the strategy and implementation of the Women’s Empowerment program encompassed by the We Initiative focused on gender equality at BLC. When Maya joined BLC Bank, there was no marketing department or strategic positioning in place, and since then she has restructured the brand image as one of the leaders in Lebanon.

We recently met with Maya at the SME Finance Forum in Berlin to learn more about her achievements in banking and women’s empowerment in Lebanon.

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Topics: Financial services for women, women and banking, financial inclusion, digital banking, shebanking

Author: Vaida Pakulyte on Dec 15, 2017

The Future of Financial Services: 5 Mega Trends from Money20/20

Several of the STRANDS team recently traveled to Las Vegas to attend Money20/20 – the world’s largest payment and financial services event. We had a great time connecting with market leaders, smart people, and other innovative companies like ourselves, making an impact on the FinTech ecosystem.

Although it was physically impossible to attend all sessions, we managed to pick out five nuggets of information that we found particularly interesting in the game-changing world of money. Ready? Let’s get started.

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Topics: Financial services for women, women and banking

Author: Miriam Ballesteros on Nov 7, 2017

Women & Financial Inclusion: The STEM of the issue

Fact: Women entrepreneurs are good for the economy. 

A study by MSCI, stated that companies with female presence at top management level generated a 36.4% average increase on equity over those that have a predominantly male board of directors. An even playing field for women and men is no laughing matter: it equates to an extra US$28 trillion per year, or a 26% rise in global GDP by 2025, according to a report by McKinsey Global Institute in 2015.

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Topics: Financial services for women, women and banking, FemTech, women in tech, fintech women

Author: Victoria Yasinetskaya, Marketing Director on May 12, 2017

The Deserving Under-Served – Shifting the Focus for Banks

The world of banking has remained unchanged for decades; when all about them were innovating and disrupting their sectors various, the bank did nothing, managing to continue its unilateral conversation to its one customer. The middle-aged man. The banking sector has done itself no favors by eliminating the woman from their branding strategy; this already eliminates 51% of the world’s population from their message and more importantly, the segment of society who makes the most purchasing decisions -85% to be precise- for the household.

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Topics: SMEs, Financial services for women, digital banking, banking and millennials, segmentation, segments

Author: Aoife Crean - Content Manager on May 5, 2017

A Place at the Table for Everyone and Everything in Its Place - Interviews with Femtech Leaders: Elizabeth Lumley

 

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Topics: Financial services for women, women and banking, FemTech, women in tech, fintech women, shebanking

Author: Vaida Pakulyte on Apr 26, 2017

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