A little bit about Strands for our Recked friends :)
Since 2004, Strands has been focused on building recommendation technologies to help people discover things they might like. We have also spent a lot of time making sure these technologies could be easily installed by retail and media companies via our APIs or widgets.
We believe the future of the web is about personalization. And if you are coming to Recked, you probably agree with us. Personalized TV stations, personalized news, personalized advertising, personalized shopping experiences…
Two examples of our technology in action can be found here:
Strands technology
Strands technology is based on a complementary set of statistical analysis, artificial intelligence, and complex filtering algorithms, collectively referred to as the Strands Social Recommender. Exploiting human-generated links between items, implicit and explicit user behavior, and analysis of certain intrinsic characteristics, these algorithms generate associations that result in a compelling representation of how society considers and uses the products, content, and information it creates and consumes. Learn more here.
Strands Widgets and APIs
Whether you use the Strands recommender widget or our APIs, Strands Social Recommender is added in three steps and is customized to be aligned with your marketing needs. You can track increases in sales, page views, average order value, CTR and more. Most important, Strands Social Recommender will help you better understand your customers.
Industry events
Strands has been actively involved in the recommendation industry since its foundation. In 2006, Strands organized the first industry event, Recommenders06, getting together the brightest minds in academia and industry to discuss the challenges and opportunities of recommendation technologies.
In 2007, Strands lead the Industry Program of the 1st ACM Conference on Recommender Systems. In 2008, Strands lead the Industry Program of the 2nd ACM Conference on Recommender Systems and organized the $100k Call for Recommender Start-ups. You might also be interested in the blog post “What is the recommender industry?” by our Chief Scientist Rick Hangartner. For us, it’s a pleasure to be involved in Recked this year.
Interested in Recommendation Technologies? Please visit our website, call our New York office (+1) 646 213 2000, our Madrid office (+34 91 770 1856) or email us.
You can also add Strands Recommender Widget to your site now.
See you in Amsterdam 
!!
