by Gabriel Aldamiz-echevarría
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October 1, 2006 at 9:06 am
· Filed under What's new
partyStrands is an interactive service for party organizers, bars, clubs and DJs, that utilizes mobile phones, digital music and screens, and offers partygoers a new and fresh way to have fun.
(Download MyStrands (with partyStrands) for iTunes, Windows and Winamp here).
Organize interactive partiesWith partyStrands, partygoers can interact with each other by sending text messages and pictures to the screens for everyone to see; and organize votes on songs, drinks, most popular guy/girl and more. Partygoers then choose the winner all from their cell phones.
There is more… Partygoers can choose the music by using their cellphones, and also influence the night’s music. If partygoer Bill sends a text message requesting Nirvana and Trevor requests Green Day, not only will the music from these two bands be played, but the rest of the music will be automatically selected to appeal to Nirvana and Green Day fans. The music is chosen from the bar’s music library or a pre-selected playlist, and the song and album art are displayed on the screen, together with the names of the partygoers influencing the song.Some DJs or venues want to decide what music they play and when. They can disable the social programming tool and have full control. In this case, partyStrands displays the album art and song name on the screen. DJs can even display the name and images of their custom mixes. Merge your online, mobile and real worlds
If partygoers join as members of an online community (Myspace, MyStrands, Last.fm), the music will be played based on their music tastes as reflected by their online profiles. Also, their profile pictures or avatars will be displayed together with the text messages they send.
The day after, partyStrands helps you remember what happened last night; it automatically creates a web site for each new venue, where users can go and see the text messages, photos, partygoers, and the playlist, from last night’s party. All this information is updated real-time to the website and mobile website.
What if you are not at a party and looking for some fun? Get your mobile phone (or go online) and check out in real time what parties are taking place or what bars are open now, who is at the party, what music is playing and what people are saying. partyStrands is the best tool to decide where to have some fun.
Party 24-7, regardless of your location
partyStrands allows you to join in on the party where your friends are even though you are somewhere else. Imagine tonight you stay at home, you can partake in the party from your room and interact with your friends at the party, by sending messages and pictures, all from MyStrands.com or m.MyStrands.com. Of course, you can read, see, and “hear” what they are doing and the music that is being played.
Partygoers can interact for free via text messaging or through m.MyStrands.com. partyStrands is compatible with all mobile phones and works for all operators.
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The pictures below provide a glimpse of what you can expect at your next partyStrands party!
partyStrands at Dohwa, NYC


partyStrands users


partyStrands at Belchica, Barcelona

partyStrands at Imperio Pop, Madrid

partyStrands at Sanchos, Corvallis, Oregon

At Wonder Bar, Boston

At a club in NYC

DJ using partyStrands

The screen displays the name of the song and the album art. It also displays what partygoers are influencing that song.

MyStrands member joins the party

Myspace member joins the party

Last.fm member joins the party

Who is in the party?

Interact with others




Organize votes







Suggested artists. partyStrands displays some of the available artists that are associated with the active music playstream at the party

Most requested artists

Send pictures to the screen, everyone will see them

Go to MyStrands.com/parties, or to m.MyStrands.com/parties and see who is parting, right now.


Don’t remember what happened last night? Go to MyStrands.com/venuename or m.MyStrands.com/venuename, and see the text messages, photos, partygoers, and the playlist, from last night’s party

If you are the party host, you are already familiar with the party control.