We’ve been working long and hard, it’s taken a total of 200 Red Bull energy drinks, 100 Twinkies and more than a few overnighters, but all of the hard work has been worth it.

MyStrands will soon be presenting: partyStrands… the future of interactive bar and club entertainment.partyStrands is an interactive music service for bars and clubs that leverages MyStrands recommender technology to provide partygoers with a fun, dynamic and interactive bar experience.

How truly dynamic is the experience you ask?

partyStrands main point of connection with partygoers is their cell phone. Guests walk into a bar and can instantly influence the music just by sending a text message to a short code number provided on the TV in the bar. In addition to joining the party via SMS guests can also send text to the screen in the bar from their cell phones. If that wasn’t enough, soon partygoers will be able to send picture messages to the screen and send text messages to other partygoers in the party.

But wait, the story gets even better!

If you visit partystrands.com and mobile partystrands.com while a bar is running partyStrands you will be able to see the music, pictures, text messages all in real time. No longer will you spend your Friday night searching for that perfect bar or club. As more bars start using partyStrands you will be able to log onto partyStrands.com, enter your zip code and find the perfect bar that fits your style and musical tastes.

Visit www.partyStrands.com for a glimpse at the future of interactive bar and club entertainment and stay tuned on September 21st for the unveiling of partyStrands to the world!