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FinTech Pulse

Behavioral Economics: The Bank's Secret Weapon

In this digital era, with easy, fast and limitless options, decision-making has become even more difficult.

Banks can’t predict user behavior with absolute certainty, but they can help frame their financial decisions by understanding how choices are made, and designing solutions around them.

This is where Behavioral Economics, the study of how and why we make decisions, can be a powerful tool for the banking industry.

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Topics: Personal Financial Management (PFM), banking and technology, banking, behavioral economics, chief behavioral officer

Author: Miriam Ballesteros on Aug 1, 2018

The Critical Issue of Cash Flow for SMEs

The number one aim of small businesses is to become profitable, and quickly.  By nature, a small enterprise will have seasonal ups and downs and a cash cycle dictated by factors beyond their control, so ensuring they have enough cash to hand is critical. Profitable companies might see their cash reserves affected if they are moving too fast, and stagnating companies might find an unexpected liquidity issue unsurmountable. 

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Topics: SMEs, SME banking, conversational banking, fintech innovation, personalized finance, small business

Author: Estefania Gual on Jul 2, 2018

Davivienda & STRANDS marcan tendencias de Banca Digital en Colombia: Entrevista con Margarita Henao

Davivienda y Strands unen fuerzas para traer su exitosa solución de PFM al mercado colombiano y latinoamericano, como parte fundamental de su compromiso con la innovación y apuesta por la banca digital. Entrevistamos a Margarita Henao, VP de productos de banca personal en Davivienda, sobre el motivo de este cambio y lo que significa para el futuro de la banca en la región.

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Topics: PFM, digital banking, fintech innovation, latin america

Author: Aoife Crean - Content Manager on Jun 15, 2018

Davivienda & Strands Power Digital Banking in Colombia: Interview with Margarita Henao

Davivienda and Strands join forces to bring their successful PFM solution to the Colombian and Latin American markets, as part of  their commitment to innovation and to the future of digital banking. We chatted to Margarita Henao, Vicepresident of Personal Banking Products at Davivienda about the bank's quest to innovate and offer the best service to their customers.  

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Topics: PFM, digital banking, fintech innovation, latin america

Author: Aoife Crean - Content Manager on Jun 15, 2018

Behavioral Economics is the Key to User Engagement in Banking: An Interview With Jeff Kreisler

The science behind behavioral economics confirms that people make wholly irrational decisions. In the finance world, identifying which emotions come into play when people make the financial choices they do, can help bankers and those in the finance sector to understand why, whether it’s buying a house, withdrawing cash, investing money or saving for retirement.

To shed some light on the subject, we sat down to chat with the man of the moment Jeff Kreisler, a Princeton educated lawyer turned author, speaker, comedian and advocate for behavioral science. He's co-author of Dollars And Sense and Editor-in-Chief of PeopleScience.com.

He shared his thoughts with us on behavioral science applied to banking.

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Topics: Personal Financial Management (PFM), banking and technology, banking, behavioral economics, chief behavioral officer

Author: Aoife Crean - Content Manager on May 28, 2018

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